Target First is a French company based in Brittany, in the Côtes d’Armor, created in 2011 (under the name of Watcheezy). It offers a SaaS customer engagement solution whose mission is to help companies put people back at the heart of the Internet user’s navigation journey in order to increase their turnover, conversion rate and satisfaction. of their customers.

The solution allows customers to engage with the most appropriate communication channel – click-to-chat, chatbot, click-to-call, messenging – to deliver rich and personalized browsing experiences.

It offers instant assistance at the right time, with the right message, to the right person, on mobile, tablet and computer, thanks to the intelligent targeting engine developed by the company.

Testing of the solution in 2018